The Marketplace: The High Cost of Peeling

They come wrapped in cellophane, frozen or dehydrated, under the generic label of "foods of convenience"—peas without pods, corn without cobs, potatoes without skins. What price convenience? Last week one amateur gourmet, who likes to cook himself, watched a housewife of his acquaintance brooding over the shelves at a Miami supermarket and launched into a Socratic dialogue: "How much do potatoes cost? About a nickel a pound. Right?"


"Well, here are these potatoes in a box, see. 'Home fries.' they're called. A convenience food. No peeling. No cutting. O.K., you read the directions. You put 'em in the pan and you...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!