Italy's 15 million fumetti fansreaders of the photographic romance magazines that take their name from the dialogue balloonsusually go for soap-opera plots. But last winter a Milan fumetto entrepreneur, Pino Vignal, scored a modest inaugural success 80,000 copieswith a fumetto magazine based on the Bible.
Hailed at first as a way to bring the Bible closer to the people, Vignal's La Bibbia soon encountered more trials than Job. The Italian Rabbinical Council denounced La Bibbia as "sacrilege"; Milan's Roman Catholic Cardinal Montini withdrew the nihil obstat of the church. Sales slumped, and ugly rumors grew that Vignal's crew of actors, who posed...
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