Business: Ford's Comeback

Ford Motor Co. is making a strong comeback. Fourth-quarter profits will be so fat that they will wipe out a nine-month loss of $16.2 million, put the company well into the black for all 1958.

Automen estimate that the Ford, Thunderbird, Mercury, Edsel, Lincoln and Continental now have a third of the 1959 model market, compared to 28% during the 1958 model year. The face-lifted Ford is apparently outselling the completely redesigned Chevy, whose manufacturer was harder hit by strikes than Ford, has had trouble getting enough cars to dealers. Not until January will...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!