CORPORATIONS: Wheels for the World

As he started on a tour of his empire last week, Board Chairman Harvey S. Firestone Jr. of Firestone Tire & Rubber Co. took a long look ahead at the industry's future. "In ten years," he said, "world rubber consumption will climb 52% to 4,400,000 long tons annually. If demand is to be met, plans to expand must be put into effect now." Firestone did more than talk, he backed it with cash. His company announced plans for a $5,300,000 tire factory and a plantation in the Philippines which, starting in 1957, will...

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