BUSINESS ABROAD: New Styles in Autos

In Paris last week, the 41st International Auto Show got off to a fast start with all the fanfare and excitement of a fashion showing. On the first day, 100,00 auto enthusiasts packed the refurbished, fluorescent-lighted Grand Palais on the Champs Elysees to gape at such fancy sights as the Rapier, a white coupe designed by Milwaukee's Brooks Stevens and built in Germany on a Cadillac chassis, and the King of Arabia's custom-built Rolls-Royce (price: $27,000). Altogether, a record 107 manufacturers from nine nations trotted out their glittering showpieces.

One of the hits of the show was the Ford of...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!