As the world's largest manufacturer of bowling and billiard equipment, Chicago's Brunswick-Balke-Collender Co. long ago found it profitable to spruce up bowling alleys and poolrooms, help turn them into recreation halls fit for schoolchildren. Last week Brunswick-Balke went into the classroom itself; it began making a line of school furniture.
Brunswick found that the U.S. spends $100 million a year equipping its schools with furniture, and that there are only a handful of major manufacturers in the field. It spent $1,000,000 on a complete line of desks, chairs and tables made of plywood, with tapered, tubular steel legs. The chairs...
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