Radio: Real Zorch

In San Francisco, some teen-agers dye their hair green. Others pencil their eyebrows in red, paint cat's whiskers on their faces, wear purple lipstick. Their hats are trimmed with swizzle sticks, foxtails and pipe cleaners. Shouting the password "Zorch!" (fuzz-beard lingo for Hollywood's "colossal!"), they storm into a radio studio in the Palace Hotel five nights a week to pay homage to a bop-talking disk jockey named Richard Bogardus Blanchard. In five months "Red" Blanchard, 33, has zoomed from a routine job as staff announcer at station KCBS to a position that his...

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