Radio: Three & In

Next season, home games of New York's three big-league baseball teams will be televised. The Dodgers granted television rights to CBS last month. Last week the Yankees signed with DuMont Television, the Giants with NBC. Televisers were paying "a nice figure" for their privileges, and rates would jump if sponsors were found. Would park attendance slump? Yankee Skipper Larry MacPhail thought not. "We'll gain two fans for every one we lose," said he. He might not be far wrong. There are only 7,000 television receivers in the New York area.


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