For great athletes to use their names to promote business projects is an accepted tradition of U. S. sport. Harold Grange recently, it is reported, accepted $1,000 to say a certain brand of cigarets was good, although he saved his self-respect by refusing $10,000 which was offered him if he would say he smoked that brand. Honus ("Hans") Wagner, bowlegged shortstop, ran for sheriff in a Pennsylvania county. William T. Tilden found that he could get stories into magazines, although even his best friends agreed that his literary proficiency was none too good. Last...
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