Researchers at SRI look for society's newest trends
When corporations want insights into the sort of economic and social conditions in which they will have to do business in six months' or even six years' time, they often turn to one of several think tanks that specialize in looking over the horizon. A leader in the field is SRI International in Menlo Park, Calif., which helped Merrill Lynch develop its innovative Cash Management Account that combines checking, brokerage and credit cards services. Founded in 1946 in cooperation with nearby Stanford University and formerly named the Stanford Research Institute, SRI has been independent...
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