Xerox's Struggle to Get into Focus

The king of copiers is sharpening its competitive thrust

Try as it has for the past two decades, Xerox Corp. has never succeeded in earning much money from anything other than office copiers. Forays into computers, the education business and products for the office of the future have, in the main, been misadventures for Xerox or have yet to pay off.

Accordingly, the company's fortunes have slumped. Though sales were almost $9 billion last year, Xerox no longer monopolizes the market for the marvel it developed, the copier that works using ordinary untreated paper....

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!