Computers: Slugging It Out in the Schoolyard

Manufacturers are scrambling to get to the head of the class

It looked like an old-fashioned college protest right out of the '60s. This demonstration, however, had a contemporary twist: more than 100 angry students at California Polytechnic State University in San Luis Obispo had marched into the president's office to demand a chance to buy Apple's Macintosh computer at a discount. The California manufacturer had been offering selected colleges its new machine, which retails for $2,495, for resale to students at a price of just over $1,000. Two dozen universities, including Harvard, Yale...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!