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The small investor returns

The "little guy" is back in the stock market in a big way and, as it turns out, is not so likely to be a guy. Women have rushed to buy stocks during the past two years, more than men. They constitute 57% of all new shareholders. The typical newcomer to ownership of stocks, in fact, is a 34-year-old woman with a portfolio worth $2,200.

Those were among the findings of a New York Stock Exchange survey made public last week. The study showed for the first time, with statistical conclusiveness,...

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