Business: Skytrain: I'm Freddie. Fly Me'

"Do airlines think flying is only for the rich?" complains the hearty beef-and-bitter type in the ads for Laker Airways. "I've got to give you a better deal."

The dealer is Freddie Laker, 54, a British aviation maverick who has become the self-proclaimed St. George of cheap transatlantic air travel. His $70 million fleet of ten planes—including three 345-passenger McDonnell Douglas DC-10 jumbo trijets—is painted in the red, white and black colors of his racing stud farm. The planes now work mainly on low-cost charters, including Advance Booking Charters, which Laker helped pioneer. But his No. 1 priority —or threat, as heads...

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