Show Business: Here Comes Superman!!!

It's a bird, it's a plane, it's a film that's fun for everyone

In May 1974, at 5:30 in the afternoon, cocktail time at the Cannes Film Festival, an airplane flew over the strip of beach trailing a long banner announcing a new movie called Superman. In May

1975, three planes flew along the beach, and the announcement was repeated. In

1976, same time, same place, same message—but now there were five planes, two helicopters and one blimp buzzing above the overpriced

sand, and in the water opposite the Carlton Hotel, where the big-money deals are...

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