Here is the latest effort by Yankee traders to gather in some dollars. Each week Dairy land Wholesale, an ice cream producer in Helena, Mont., loads up a truck with 7,200 Popsicles, Fudgesicles and various kinds of ice cream, and has the whole thing flown to Bahrain, in the Persian Gulf. The air freight is $1 per Ib. (about 20¢ per Popsicle) and the goodies sell for about 30¢ apiece in Bahrain. "This is an experiment to see how it works out," says the manager of the plant. The Arabs' reaction so far, however, has been less than enthusiastic.
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