NEWSWATCH by Thomas Griffith: The Dos and Don'ts of Television News

Since William Paley invented CBS, you'd think he would know most of the tricks of the trade. But in 1962 he had to learn from Daniel Schorr about one of television news' more dubious subterfuges.

In his new book Clearing the Air, Schorr tells of a luncheon in Paris during which Paley congratulated him on a CBS documentary about East Germany. "Its dramatic climax," writes Schorr, "showed Walther Ulbricht, the East German Communist leader, upbraiding me for my questions and finally storming out of the room in full view of the camera. 'What...

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