Time Essay: Cashing In On Being Billy

When Billy Carter showed up in Boston to pick a winner in the Miss Piggy's Pizza Beauty Pageant, a woman reporter asked him: "Is there anything you won't do for money?" "Yes," cracked the President's brother, "but if you proposition me, I'll do it for free." Next question: "How much money are you being paid to be here?" Answer (amiably): "That ain't none of your damned business."

Actually, Billy Carter's honorarium these days runs between $5,000 and $10,000, depending on how badly a promoter wants him to show up. For such fees, Billy has...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!