Americana: Ripping Off Elvis

While Elvis Presley lived, there was not a single store hawking Presleyana in Memphis. But since his death last month, the reclusive rock pioneer has been merchandised in a manner that would arouse the envy of the smoothest huckster. Outside his Graceland mansion, peddlers vend memorabilia, including dollar bills with Presley's portrait in place of George Washington's (price: $8). A package of 19 original Presley records is being offered for $9,500. A Columbus, Ga., used-car dealer is restoring the singer's first Cadiliac to take on a national tour. A Delaware outfit called Factors...

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