Business: The Rise of Rukeyser, Inc.

A bull market for Wall Street Week

For Louis Rukeyser, then economic correspondent for ABC, it was just another bit of moonlighting. The job: hosting an experimental program produced by the Maryland Center for Public Broadcasting. The time: 1970. The result: Wall Street Week, the wise, witty half-hour review of business and finance that has defied all laws of gravity that usually apply to the tube and become one of public TV's top shows, drawing 5 million viewers every Friday evening. WSW has done more than make its natty 6-ft. 2-in. star the most...

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