He only works half the year in his stunning office on California's Sunset Beach, and when he is there he puts in short hours. Even so, he figures to make $500,000 in 1973. In other words, Joe Karbo, 48, is the prototype for his book The Lazy Man's Way to Riches. The slim $10 paperback, which Karbo candidly describes as "outrageously overpriced," has sold 139,000 copies in the past six months.
Karbo, a bearded bear of a man, started a direct-mail house in 1962 to sell books on health, sex, beating the horses and how...
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