CORPORATIONS: Prettying Up Chiquita

As the scenario for an underground comic book, the story would sound unreal: a U.S. company widely reviled in Central America as an exploiter of plantation laborers runs into a rising tide of Third World nationalism. Workers turn intransigent, and profits slump. Then a secretary interrupts a board meeting in Boston with news that an unknown buyer has cornered a huge block of the stock. He turns out to be an ex-rabbinical student who ousts the old management and transforms the company into an empire of steers, root-beer stands and ice-cream parlors. South of the border, he speeds the...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!