As part of its election year coverage, TIME has commissioned the attitude research firm of Daniel Yankelovlch, Inc. to conduct a series of in-depth surveys. The first effort, in Florida, queried 389 voters in eleven Florida counties as they emerged from the polling booths. The interviews turned up four interesting points as to why Floridians voted as they did. They revealed that 1) George Wallace is seen as a populist rather than an extremist; 2) busing was the cutting issue only because no candidate knew how to benefit from widespread concern about the...
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