Rock music has brought fortunes to hundreds of youthful performers, offbeat promoters and once unknown musical entrepreneurs. As a cultural phenomenon that knows no season, rock has also made the nation's record industry immune to this year's economic slump. Recording companies expect to reach an alltime sales peak of $1.8 billion in 1970, a 14% increase. The company that has profited most from the trend is Columbia Records, a division of Columbia Broadcasting. In the past three years, Columbia has doubled its share of the record market, to 22%, an amount almost...
To continue reading:
or
Log-In
