AIRLINES: Flying High with Lower Fares

HI. WE'RE TRANS INTERNATIONAL AIRLINES. FLY US TO MARBELLA.

FLY THE FRIENDLY SKIES OF OVERSEAS NATIONAL AIRWAYS.

UP, UP AND AWAY WITH WORLD AIRWAYS.

ADVERTISING men will undoubtedly concoct somewhat more original slogans, but Trans International, Overseas National and World are names that could soon become vacation bywords. They are the three biggest of the eleven U.S. supplemental air carriers that operate both at home and abroad on a nonscheduled basis. Now that the Civil Aeronautics Board has given the go-ahead for charter lines to reach beyond "affinity" groups and compete against regularly...

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