Show Business: The Rerun Syndrome

At first there is usually an uncomfortable sense of déjà vu. Then there is an angry feeling of having been cheated. Then, perhaps, there is a sigh of resignation. Whatever the symptoms, the syndrome affects all regular TV viewers who discover, sometimes as early as February, that their favorite shows are in reruns. Now even President Nixon is aware of the syndrome and is using his influence as the nation's No. 1 viewer to try to force the networks to limit the number of reruns.

Nixon's concern in this election year lies more in gaining votes than in viewing, however. His chief...

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