The Press: Recruiting the Opposition

Richard Nixon employs more public relations professionals, policy packagers and image makers than any President in history. Yet credibility continues to elude his White House as it did Lyndon Johnson's, especially in regard to Indochina. This week the President reached into the ranks of the enemy—the Washington press corps—to take on John Scali, ABC's veteran diplomatic correspondent, as a full-time "special consultant" on Administration policies.

At the start of Nixon's term, Scali had turned down an offer to be Assistant Secretary of State for Public Affairs. A determined digger who often gets a...

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