Behavior: Kicking the Smoking Habit

A characteristic common to many habitual cigarette smokers is that they would like to stop but can't. A recent experiment conducted at London's Mauds-ley Hospital by Psychiatrist M.A. Hamilton Russell suggests that the tobacco smoker can be literally shocked out of his habit. To a sample group of 14 heavy smokers, Russell administered electric jolts at some point during the smoking process. The results were as electrifying as the treatment. After an average of eleven sessions, nine of the 14 had given up smoking; three later relapsed into the habit, but six were still off cigarettes at the end of one...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!