Behavior: Sign Language

Man has long dreamed of an international language, but attempts to promote one have always failed, probably because no country wants to abandon its traditional tongue. Now a new means of international expression is beginning to catch on, one that carries no threat to national pride: the silent, visible language of graphic symbols. To spread the word about these substitutes for words, Industrial Designer Henry Dreyfuss has just compiled a Symbol Sourcebook (McGraw-Hill, $28.50) of 8,000 universally comprehensible signs.

Dreyfuss is both a serious student of semiotics, the science of signs, and a passionate crusader who believes that symbols can help break...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!