Night Life: The Roar of the Cheetah, The Look of the Crowd

He: "I think it looks ghastly."

The reply: "Of course it's ghastly. It's meant to be. That's what's so great about it."

They were talking about Cheetah, Manhattan's newest and noisiest fun house, which roared into life last week with the growl and din of a gigantic concrete mixer. It had a familiar look, a return to the big, brash scene of the 1930s marathon dance halls, and on opening night some 2,000 invited guests pushed through the door of the Broadway and 53rd Street site known to their parents as the Riviera Terrace...

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