The Press: The Lure of Look

Gardner ("Mike") Cowles was traveling through darkest Africa last February when he bumped into an old acquaintance: U.S. Ambassador to Kenya William Attwood. Seizing the opportunity, Cowles offered Attwood a job as editorial director of Cowles publications. Attwood was hesitant about accepting; he had scored a distinct success in Kenya, as he had earlier in Guinea, by practicing a quiet, cheerful diplomacy, by never forcing his views on Africans and by always listening to theirs. He had even survived a bad bout of polio and returned to the job as zestful as ever....

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