Records: Heavyweight Featherweight

Ten years ago, Berry Gordy Jr. was making $90 a week as a chrome trimmer on a Ford Motor Co. assembly line near Detroit. At 37, he is still applying finishing touches, but now he owns the whole assembly line. Instead of autos, he rolls out pop records — and has become a millionaire several times over.

As president of Motown (for motor town) Records, Gordy has thrust his young company high among the nation's independent recording firms. With predicted 1967 sales of $30 million, Motown is notable on several counts. For one,...

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