"When you're through changing, you're through," Bruce Barton once said. There was one thing about Barton himself that never changed his faith in spunk, selfhelp, salesmanship, sloganeering, America. That faith, given wide circulation through his uplift books, his catchy advertising copy, and his cheer fully uncomplicated politics, made Barton, son of a circuit-riding Tennessee preacher, one of the great evangelists of his day. From World War I until last week, when he died in Manhattan at 80, he remained an unspoiled and influential American optimist.
"I knew elegance of diction wasn't...
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