Germany: Krupp Looks East

"Why go all the way to Indonesia or Bolivia when East Europe is on our doorstep?" So says Berthold Beitz, 51, general manager of Germany's huge Krupp combine. Beitz has been spending so much time behind the Iron Curtain recently that his colleagues now call him "the ambassador from Essen."

Last week he returned from Bulgaria after closing a deal in which Krupp will equip and manage a $25 million synthetic fiber plant. Krupp also signed a contract recently to build a cement plant in Yugoslavia, has made a deal to sell diesel-powered fishing boats to Bulgaria, and...

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