The Press: First to Last

In distorting the shape of U.S. journalism, the late William Randolph Hearst wielded no instrument with more effect than the American Weekly, his peculiar contribution to Sabbath reading. A supplement parasitically attached to Hearst's Sunday papers, and purveying what detractors called "the three Cs" (crime, concupiscence and corruption), the Weekly scored a conspicuous financial success in a newspaper barony frequently awash in red ink. Right up to the Chief's death in 1951, the Weekly, with nearly 10 million circulation, made money. But last week, the businessmen who now govern the remnants of Hearst's empire were jettisoning American Weekly clients right and...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!