THE CAMPAIGN: In Search of Impact

"Impact" was the word for campaigning last week. In order to get it, the two presidential candidates and their running mates, all on separate courses, spent as much time in the air as they did on the ground, pushed themselves and their staffs into 18-hour days and hollow-eyed fatigue. The idea was to chop the day into valuable hours and many states,* to dart in and out of as many towns and cities as possible, to make the same basic speech sound hopefully fresh to each new audience, to capture local television and newspaper headlines, and whisk off again...

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