Publishers: France's Giant

Each day in Paris, three cargo planes laden with newspapers leave Orly Airport to scatter their cargo across France. On the ground, six trains, 350 cars, 211 motorcycles and 400 bicycles mobilize all over the country for much the same mission. All the carriers have something else in common besides their freight. They are rolling for a French publishing house called Hachette.

Just about the only important French printed matter that Hachette does not distribute is the telephone book. The company moves all but two of Paris' 26 daily newspapers, 612 French magazines, every newspaper and magazine exported to France from...

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