The Press: Changing Hands

"That thump on the front porch this morning," said Phyllis Wudi, a Milwaukee secretary, "was the nicest sound I've heard for eight weeks." The thump was the Milwaukee Sentinel, appearing again after an eight-week American Newspaper Guild strike. But in reality, Hearst's ailing old Sentinel (circ. 192,167) was no more. During the strike it had been sold for $3.000,000 to its independent rival, the afternoon Journal (372,276)—which promptly rushed its new buy back into print, but dropped the Sunday edition.

Although the strike was the immediate cause of Hearst's selling out, the 125-year-old Sentinel has been...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!