Brazil: Divided Empire

Latin America's greatest press baron.

Brazil's Francisco de Assis Chateaubriand Bandeira de Mello—"Chatô" to Brazilians—has fallen on sad times. He was the builder and sole commander of an $85 million, 58-company empire that included 31 newspapers, twelve television stations, 22 radio stations, four magazines, a news agency, two pharmaceutical laboratories and three coffee-and-cattle ranches. He crusaded to push Brazil into the air age, with a campaign that dotted the nation with aviation clubs. He built child-care centers all over Brazil, bullied friends and enemies into filling a $15 million Sāo Paulo art museum with $25 million worth of art. In...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!