With all five U.S. auto companies set to swing into production of 1962 cars, Detroit last week was talking of the "Year of Multiplicity." The 1961 choice of 352 different models was more than the ordinary car buyer's imagination could cope with. With the 1962s, the number of models on sale will hit an alltime high of 400—and more may come if the auto manufacturers follow through on their talk of bringing out Volkswagen-sized models later in the year.
Bargain Bait. Prime reason for the multiplication of models is that Ford, Chrysler, General Motors and Studebaker-Packard have all decided to introduce...
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