A Letter From The Publisher, Mar. 21, 1960

MOVING a magazine is like ordering 100,000 gallons of alphabet soup, to go. Last week, in Manhattan, it went. After 22 years at 9 Rockefeller Plaza, TIME'S editorial apparatus—from green pencils to Teletypesetting machines—moved a block west to the new 48-story TIME and LIFE Building at 50th Street and the Avenue of the Americas.

Turning up for work after their usual Monday-Tuesday weekend, editors, writers and researchers pushed through the revolving doors with eyes akimbo, walked across serpentine tile inlays in the lobby floor. "It looks like the walk at the edge of the beach in Rio," said Senior Editor James Keogh.

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