Business: INSURANCE for EVERYONE

More Competition Should Lower Rates

IN the life-insurance business, equality of rates has long been a carefully protected tradition. No matter what amount of insurance a man bought, he paid the same price per thousand as any other customer with the same age and health rating. But recently a wave of price-cutting has swept through the life-insurance business, a procedure as shocking to many insurance men as discount houses have been to most retailers. What has happened is that most big insurance companies have started giving quantity discounts on what they call "specials." New...

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