THE LUXURY MARKET: A Necessity in an Expanding Economy

IN San Francisco's I. Magnin & Co. shoppers can buy, for $500, an 8-ft. cloth-covered, motorized kangaroo that pops a 3-ft. kangaroo out of its pouch. But they had better hurry, because the store sold out its supply once and had to scour Europe for more. In Beverly Hills a thoughtful fellow sent a birthday present to a department-store executive "who has everything": a brush specially designed to clean the lint from his navel. R. H. Macy, Manhattan's mass department store, offers French beaded purses for $99.50; Sears, Roebuck, the farmer's friend,...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!