Publisher's Letter, may 23, 1955

Dear TIME-Reader:

A HANDSOME Westchester matron, chic in a Hattie Carnegie dress and fragrant with Patou's Moment Suprême, passed TIME Editor James C. Keogh in New York's Grand Central Terminal, humming: "Da-vy, Davy Crockett, King of the wild frontier!" In Beverly Hills, startled Furrier Al Teitelbaum told TIME Correspondent Ezra Goodman that a movie matron had handed him a mink stole and ordered it cut into "coonskin" caps for her two sons.

Other young Davy Crocketts in coonier coonskins around the U.S. have set off a resonant boom and what looks like the beginning...

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