William Beverly Murphy lives on a 34-acre estate with a swimming pool and greenhouse in Gladwyne, a swank suburb of Philadelphia, and grows orchids as a hobby. But when it comes to food, "Bev" Murphy likes plain fare. His favorite-canned soup. Every night, Bev Murphy, his wife, three sons and a daughter eat soup at dinner. (Murphy prefers a mixture of celery and chicken noodle.) This taste for soup is understandable: last week, at 45, Bev Murphy was named president of Campbell Soup Co., the biggest U.S. soup-maker. A chemical engineer, Murphy succeeds another chemist, James McGowan 67, who joined...

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