Art: Across the Line

Most modern artists draw a sharp line between fine arts and commercial art, and would never think of crossing it. One modern artist who pays no attention to such arbitrary distinctions is Austrian-born Designer Herbert Bayer, 52. For 25 years he has successfully combined his job as art consultant for such companies as Container Corp. of America with a career as a painter of abstractions.

A product of Germany's famed Bauhaus in the '20s, Bayer got a practical artistic background as a wall painter, a designer of type, a consultant of industrial exhibits and a photographer. He feels each is an...

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