The Press: Quick Revival

In Philadelphia this week, Publisher Walter H. Annenberg, 45, of the Inquirer (circ. 643,985) announced a new venture in a new field. For a reported $250,000, he bought the title "Quick" from Publisher Gardner ("Mike") Cowles, who folded his pocket-size weekly last month (TIME, April 27). In mid-September, Annenberg will put on the newsstands a brand-new Quick—a Reader's Digest-sized fortnightly news-and-picture magazine with such contributors as Christian Science Monitor Editor Erwin Canham and Radio's Martha (Meet the Press) Rountree. By printing Quick on the Inquirer's own gravure presses and taking no ads,...

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