Faraday of Frigidaire. In 1926 Alfred Pritchard Sloan Jr. attended the Refrigeration Show in Manhattan's Grand Central Palace. He wandered from porcelain box to porcelain box, listening to the various degrees of humming, observing the efficiency of freezing power. One refrigerator caught his attention and he had a long talk with the man who stood beside it. The man was red-cheeked Axel Leonard Wenner-Gren, Sweden's No. 2 tycoon, great maker of vacuum cleaners and automatic iceboxes. He was standing beside the new refrigerator he had begun to manufacture. Mr. Sloan noted that it...
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