The Press: Filene

Edward A. Filene's remarks before the Advertising Convention, London, made a particularly deep impression upon it. In Mr. Filene's opinion, mass-production, as now developed almost everywhere in the world, is bound to lead to mass-selling, which is dependent upon advertising. As proof of his contention, he stated that in the United States, about $628,000,000 was spent in advertising during 1923.


Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!