Business: Mister Ford: They Never Call Him Henry

THERE is a go-go spirit in Ford Motor offices that is unmatched in the auto industry. Company men feel that having a living, breathing Henry Ford around lends the firm a certain class that the hired managements of competitors cannot impart. As Ford executives are fond of saying, "Our plane can roll up and Mr. Ford can get out. Mr. General Motors cannot." But Henry Ford II gives the company much more than his name. He runs the show in inimitable fashion. He is impulsive, emotional, friendly....

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